Mind over money
Par : Claudia Hammond
Editeur : House Of Anansi Press Inc
Numéro de produit : 9781770894723
ISBN : 9781770894723
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Retour à la liste des produitsOn a summer evening in 1994, the two members of the band KLF burned £1 million in £50 notes in a barn on the Isle of Jura. They filmed themselves tossing the bills into the fire, and made the story public. The reaction amazed them: this act of nihilism caused a public outpouring of rage. They received death threats. And yet, if the band members had squandered their wealth away on designer clothes and sports cars, would anyone have cared?
We constantly make assumptions about money. We confuse it with morality. We know we need it, and we tend to want more of it, but what we do not always appreciate are the ways it affects our minds, and emotions, and can even skew our perceptions.
Mind Over Money is about what money does to us. In delightfully accessible language, Hammond explores the power of money and shows how psychology and neuroscience are providing us with some extraordinary tools for making better decisions about the way we use money.