Librairies Boyer Ltée.
Selling canadian books in mexico

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Selling canadian books in mexico

Par : René Lopez-Villamar

Editeur : Livres Canada Books

Numéro de produit : 9781927784747

ISBN : 9781927784747

19,99 $
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Mexico is the largest Spanish-language market in the world, with over 120 million Spanish speakers. It also boasts a growing number of enthusiastic readers. Since 2006, the average number of books read each year by individuals in Mexico has more than doubled. With a growing readership and widespread government support for the local publishing industry, Mexico has emerged as a significant export market for Canadian publishers. This market guide includes information on: - The Mexican book market - Key market players - Formats and pricing - The role of digital publishing and its opportunities - Sales and distribution channels - Considerations when choosing a distributor - Print-on-demand - Selling rights to Mexican publishers - Marketing strategies

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